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White-Label EV Chargers & OEM Solutions: How to Expand Your Charging Brand

White-label wrapped Apex SXE DC EV Charger

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As the EV market grows, more companies want to offer chargers under their own brand — without spending years on R&D or supply-chain buildout. That’s where white-label and OEM programs come in.

ChargeTronix partners with networks, fleets, and energy companies to deliver custom-branded hardware built on Sinexcel’s power electronics and ChargeTronix’s U.S. engineering support, combining quality, speed, and scalability.

 

What Is a White-Label EV Charger

A white-label charger is a fully certified product manufactured by one company and branded by another. It lets partners sell proven hardware under their own name while retaining quality control and service flexibility.

Common use cases:

  • Charging networks adding branded hardware to their portfolio.
  • Utilities deploying regional programs under their own identity.
  • Fleet platforms bundling chargers with software subscriptions.

 

ChargeTronix as Your OEM Partner

Chargetronix builds both AC and DC hardware for partners worldwide, covering the full spectrum of charging needs.

Hardware Portfolio

  • Flux Series (AC Level 2): 7–19 kW, network-ready design for commercial or workplace charging.
  • Apex SXE Series (DC Fast): 30–480 kW modular architecture for public and fleet deployments.
  • Phoenix Series (V2G-Ready DC): Bidirectional platform for next-generation grid integration.

Compliance & Standards

  • UL, CE, FCC, Energy Star tested.
  • OCPP 1.6 and 2.0.1 compatible with most CMS software.
  • Meets U.S. NEVI and CALeVIP technical requirements.

 

Customization Options

Branding Package

  • Logo printing or UV coating.
  • Custom color schemes and graphics.
  • Branded packaging and literature.

Software Interface Integration

  • Custom UI on screens or mobile apps.
  • RFID and payment system branding.
  • OCPP integration with third-party management platforms.

Hardware Configuration

  • Connector type (CCS1, NACS, CHAdeMO).
  • Output power modules (30–240 kW).
  • Optional metering or billing hardware.

 

Why Choose ChargeTronix

 

Factor Typical OEM Vendor ChargerTronix Advantage
Core Technology Fixed designs Modular, field-serviceable architecture
Certifications Regional Global UL / CE / FCC coverage
Communication Proprietary Open OCPP 1.6 / 2.0.1 standard
Lead Times 6–12 months 3–6 months with U.S. support
After-Sales Limited Dedicated engineering and branding team

 

With ChargeTronix, partners gain a proven manufacturing pipeline and a team focused on helping their brand succeed.

 

Co-Branding & Market Approach

Some partners prefer dual branding — retaining their logo while leveraging ChargeTronix’s reputation for quality and innovation.

Popular models:

  • “Powered by ChargeTronix” badge on charger housing.
  • Joint press releases for regional launches.
  • Distributor partnerships with exclusive territory rights.

 

This approach combines marketing credibility with brand independence.

 

Partner Process

  1. Consultation: Define product requirements and volume.
  2. Customization: Approve design, branding, and UI.
  3. Certification & QA: Validation for target markets.
  4. Production & Delivery: Batch manufacture and logistics.
  5. After-Sales Support: Firmware updates, spares, warranty.

 

Whether you need 20 units or 2,000, ChargeTronix scales production while maintaining tight QA and U.S. technical oversight.

 

Expand Your Brand with Proven Technology

From AC workplace chargers to high-power DC systems, ChargeTronix empowers partners to launch reliable, custom-branded EVSE quickly and confidently.

Become a White-Label Partner